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At IDMF 2006 Thomson Directories is demonstrating the unique breadth and depth of the Thomson Database and the importance of its data accuracy and reliability to the success of the company's new B2B marketing website www.businessstrata.com.
More than 2m businesses in the UK are listed on the database. Half a million of these listings now include website addresses plus 430,000 opt-in email addresses. More than 10,000 telephone calls are made every day to check for accuracy and supplement the Thomson Database.
Being demonstrated at the show is a new B2B marketing website, the latest innovation from Thomson Directories. This gives instant access to Thomson's full suite of B2B direct marketing solutions, including Business Search PRO, New Connections and Fastest Growing Companies; all produced from the Thomson Database, the most comprehensive source of B2B contact details in the UK marketplace. 
Mary Whatley, Business Information Manager at Thomson Directories
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"The Thomson Database is the best you can get and has been central to the development of Thomson Directories' own portfolio of products and services to support businesses. It has also powered many well-known and long established businesses which take advantage of the quality and reliability of the data it provides. Our new B2B marketing website will prove all the more effective because of this breed of data," comments Mary Whatley, Business Information Manager, Thomson Directories.
Thomson Directories is also featuring the latest developments in its email marketing service, eMarketing Advantage, and its search engine marketing service, WebFinder.
For further information please contact our press office.
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